Savvy print service providers are reaping the benefits of adopting web-to-print solutions. And according to Keypoint Intelligence/InfoTrends’ research, the overwhelming majority feel the shift has made their operations more efficient, and 82% report that web-to-print is critical for their commercial or in-plant business. I’d like to share an article, IMPROVING THE CUSTOMER EXPERIENCE AND OPERATIONAL EFFICIENCIES WITH WEB-TO-PRINT, that offers some interesting insights on why thriving in today’s digitally connected business world (whether transactional, direct mail, or corporate) requires investing in technologies and processes that enable customers to order and track jobs online.
Improving the Customer Experience and Operational Efficiencies with Web-to-Print
Printers of all types are challenged to provide more value-added services to customers. This article illustrates why web-to-print clearly has a valuable role as a mainstream business requirement.